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Please complete this evaluation to assess the state of Marketing Governance within your organisation.

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  • Extremely likelyLikelyUnsureUnlikelyExtremely unlikely
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  • Strongly disagreeDisagreeNeutralAgreeStrongly agree
    Capture all marketing activities?
    Prioritise identfieid risks?
    Consider the potential likelihood of each risk?
    Consider the potential severity of each risk?
    Suitably consider options for managing each risk?
    Identify required resources for each risk?
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  • Strongly disagreeDisagreeNeutralAgreeStrongly agree
    Encompasses all marketing related activities (customer experience)
    Is allocated against the customer decision making processes
    Measures return from marketing activities
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  • Strongly disagreeDisagreeNeutralAgreeStrongly agree
    Have a presence in executive/board meetings
    Have a clear separation between planning, strategy and execution
    Have visibility across the entire marketing mix (or customer experience)
    Have influence across the entire marketing mix (or customer experience)
    Have roles that are understood by other areas of the organisation
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  • Strongly disagreeDisagreeNeutralAgreeStrongly agree
    Consider suitable marketing metrics
    Separate inputs from outputs
    Identify marketing outcomes and the impact on business goals
    Measure all marketing related activities
    Ensure marketing has visibility across the organisation
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Complete this form to request a proposal from Syneka Marketing. We will contact you to discuss your requirements in further detail.
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Get in Touch

Call us on 1300 965 989
Email: contact@synekamarketing.com.au

 

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  • Framework
  • Services
  • Training
  • About
  • Contact
  • 1300 965 989