Welcome to the start of 2017 and the year ahead!
As always, the year promises to provide exciting opportunities as we pursue our mission of redefining marketing. Our priorities include furthering industry and sector engagement to highlight the role of marketing in securing sustainable growth. We are also continuing our partnership program, supporting agencies through our strategic expertise, by ensuring that their tactics deliver measurable and tangible marketing outcomes.
We are keen to work with Government to advance the language applied to startups. Innovation is not enough, instead, we need to discuss how marketing supports the ability to successfully commercialise ideas.
We are looking forward to how these initiatives and others unfold over the course of this year. Welcome to 2017!