The Emerging Marketers Mentoring Program is one of the highlights of the Australian Marketing Institute’s annual program. Experienced marketers are matched with emerging marketers, providing mentoring and advice to assist with the transition from studies into a career, or how to progress as they develop their marketing expertise.
This evening the Australian Marketing Institute held the launch of the Emerging Marketers Program for 2015, where we announced the matching of mentors with mentees. Interest in the program for both mentors and mentees continues to grow, reinforcing the importance of continual development. Both Natalia and I are mentors through the Emerging Marketers program and we have begun to discuss an action plan for our mentees.
As professional marketers we need to expand the capacity of the profession so the sector can demonstrate its impact. The emerging marketers mentoring program is an evident example of how the sector can strengthen the marketing profession.