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Recognising our Professional Expertise

The Australian Marketing Institute is the professional association for marketers across Australia. Since its formation in 1933 the Australian Marketing Institute has been responsible for advancing the marketing profession.

Alex is a recognised Certified Practising Marketer (CPM) which is the accredited standard for the industry. The CPM recognises formal qualifications and experience to recognise professional marketers and the outcomes they provide.

In addition, Alex has now become an Associate Fellow of the Australian Marketing Institute, reinforcing ongoing service to the marketing profession.

Professional expertise is one of our strengths at Syneka Marketing and our professional recognition reinforces this aspect.

Alex Makin

Author Alex Makin

In a career spanning over fifteen years, Alex has been instrumental in transforming, reinvigorating and growing the capacity of businesses and not-for-profit organisations. He is a visionary who understands the big picture. Alex's expertise is a Certified Practising Marketer and as Chair of the Victorian State Council of the Australian Marketing Institute. Alex is also an accomplished speaker, author and mentor and former Mayor and Councillor for the City of Maroondah.

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