Fundraising with a Difference – Successful Fundraising Begins with a Strategy

Schooldays Magazine is a publication providing educational insights for parents and teachers. I was recently invited to share our expertise in fundraising and how there is a need to adopt a strategic approach to raising funds.

Fundraising is an ongoing issue for schools, as well as not-for-profit organisations. There is a need to plan fundraising projects so you can achieve the targets that have been established. Identify your target markets, the key messages and how you will engage your audience throughout the campaign.

Read more at www.schooldaysmagazine.com/strategies-for-successful-fundraising.html

Alex Makin

Author Alex Makin

In a career spanning over fifteen years, Alex has been instrumental in transforming, reinvigorating and growing the capacity of businesses and not-for-profit organisations. He is a visionary who understands the big picture. Alex's expertise is a Certified Practising Marketer and as Chair of the Victorian State Council of the Australian Marketing Institute. Alex is also an accomplished speaker, author and mentor and former Mayor and Councillor for the City of Maroondah.

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