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Hearing Nene King Speak at the VECCI Women in Business Lunch

As a business owner, I enjoy hearing about the successes of other women in business.

Today I attended the Women in Business Lunch organised by VECCI at Crown Palladium. The keynote speaker was Nene King, the former Editor of Women’s Day, who revolutionised the direction of the magazine during the mid 1980-1990s.

Prior to this event, I knew very little about the personal drive of Nene King.

With the recent release of the mini-series Paper Giants: Magazine Wars, Nene has yet again found herself in the spotlight.

I was surprised by her honesty, wit and ability to talk openly about her accomplishments and failures.

During the mid 1980-1990s Nene was one of the most powerful women in Australian media. Nene discussed how she attributed much of her success to her instinct in knowing what the Australian public, and women in particular, wanted.

Mandy McElhinney who portrayed Nene in Paper Giants was also a speaker. Mandy achieved much of her success after appearing as ‘Rhonda’ in advertisements for AAMI. She is an example of a woman, who, with perseverance and resilience, has managed to achieve her goals after turning forty.

It was interesting to hear Mandy speak about portraying Nene, who was someone that she had little contact with in the past.

One of the main things I learned, is that Nene did not regard gender as an issue whist she built up her career. She focused more on achieving outcomes and working towards her vision, of becoming a leading force in media and communications.

The event was well organised and attracted a large audience, including quite a few men! I had the opportunity to network with many people at this event and to discuss their business experiences.

Natalia Perera

Author Natalia Perera

Natalia is Syneka Marketing’s Innovation and Strategic Insights Director. In her role she creates out of the box solutions that enable our clients to stand out from the crowd. Natalia is detail focused, creative and business savvy. She understands how to develop content that facilitates growth, and enables our clients to succeed.

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