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#npau Tweetchat – Discussing content calendars

A content calendar, is where an organisation plans the content it will deliver rather than developing ad hoc communication methods.  While content calendars are useful in the offline world in terms of planning media events, they are also required for social media engagement.

Today’s #npau tweetchat discussed the importance of content calendars in both online and offline communications.  Syneka Marketing participated in the discussion to offer our thoughts on content calendars and the need to plan external communications:

https://storify.com/syneka/npau-tweetchat-content-calendars

The #npau Tweetchats are held each Wednesday fortnight to share knowledge within the not-for-profit sector.

Alex Makin

Author Alex Makin

In a career spanning over fifteen years, Alex has been instrumental in transforming, reinvigorating and growing the capacity of businesses and not-for-profit organisations. He is a visionary who understands the big picture. Alex’s expertise is a Certified Practising Marketer and as Chair of the Victorian State Council of the Australian Marketing Institute. Alex is also an accomplished speaker, author and mentor and former Mayor and Councillor for the City of Maroondah.

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