Online social media provides the opportunity for networking and reaching new customers. While social media, such as Facebook, can be useful it can also create additional silos of information, unless social media is approached in an integrated manner.
One of the most popular features of Facebook is events, which can be used to invite people to upcoming activities and automatically track acceptances. This can assist a business or organisation in planning its activities, as well as ensuring that invitations are dispatched. While Facebook tracks events you have accepted, it is useful to integrate this with your existing calendar to ensure that it is updated with these activites.
This provides the ability to manage your calendar from one location, preventing conflicting schedules. When you accept an event, click on Export, which is located at the bottom of the page and this will enable you to either download or send the acceptance via email. Once received, you will be able to update your computer diary, whether it be Google Calendar, Outlook, Lotus Notes, Kontact or another scheduling system.
Alternatively all Facebook events can be imported by clicking on the webcal link that is listed on this page. This will import all events, regardless of whether you have confirmed your attendance. Integrating Facebook Events with your Calendar, helps improve the efficiency of social networking and will prevent scheduling conflicts and missed appointments.
